Gok Wan Redux: The Tale of Samantha Brick

I’m going to be completely honest here and say I didn’t read the Samantha Brick article. In fact, I spent most of the past two days somewhat perplexed as to why someone I had never heard of was dominating my twitter feed with comments about how ugly she is. Generally, I assume it’s someone from a reality TV program and then ignore. In this case, the level of misogyny and hatred leveled at a woman surprised me enough to google. Now, I have no intention of reading the article and, thereby, increasing the Daily Mail’s revenue streams as the misogyny, racism, homophobia and disablism they perpetuate on a daily basis is without equal. I do think the fallout of the Samantha Brick article is worth examining though, since it represents everything that is wrong with The Patriarchy.

I haven’t read either article written by Brick, but I’m fairly sure Harriet Walker’s article in today’s Independent would sum up my criticisms of the Daily Mail’s incurable misogyny:

Samantha Brick … A glutton for punishment perhaps; woefully misguided, certainly. Doing it for the money? You bet. But Samantha Brick’s message and martyrdom go right to the very heart of a patriarchal culture that we normally just put up with, one that makes everyone a little less well-disposed toward one another. Bear-baiting and cockfighting might be illegal, but woman-baiting is not, and certain institutions are content to cynically set up and sell ringside seats to the most horrid and vitriolic of catfights. … 

Brick is clearly an insecure and socially inept sort of person; she’s also patently not as beautiful as she thinks she is. But that’s the point: Brick is a witless puppet for a male hegemony that derives its power partly from the myth that all women everywhere are endlessly patronising and hurting each other. That women don’t like each other, especially if one happens to be more attractive, is “a taboo that needed shattering”, says Brick. But the real maxim begging to be flouted here is that women – both the bullies and the bullied in this scenario – are set up for this kind of fall again and again. … 

They’re much more likely to be subject to character assassinations because of this – but that has become the system we work by, and we don’t question why the men aren’t getting the same sort of flak. “Why must women be so catty? Men wouldn’t be bothered by this, I’m sure,” snorted one commentator on a radio chatshow about Brick. Yet many of those who were most acerbic about her on Twitter were men: public figures, comedians, TV stars and the like. … 

Generally though, men are immune to this kind of baiting; they are not subject to anywhere near as much scrutiny as women are, either in terms of their appearance or the way they relate to each other. If a woman is sloppily dressed or fat, she can’t be taken seriously; if she’s beautiful, she’s a harpy; if she’s sexy, she’s up for it. The constraints are so embedded now that we take the bait without realising it’s a trap. And the newspaper that perpetuates it all rakes in the cash. …

This is why I find men like Gok Wan so destructive and Patriarchal. Now, I have no idea if Gok Wan has waded into this debate and, frankly, I have no intention wasting my time checking this out. But this situation is precisely why I loathe Wan’s Patriarchy-approved physical attractiveness as the only way to body confidence for women. It’s reductive, arrogant and completely lacking in basic human kindness. Sheila Jeffrey’s talks about women using Patriarchy-approved tools like make-up and high heels as armor against sexualised humiliation and bullying and this is precisely the type of behavior Wan insists is “beneficial” to women. It might be “protective” for women to engage in Patriarchy-approved behavior [and judging individual women for wearing make-up/heels/spanx is unfeminist as Jeffreys rightly points out], but we can not pretend that it’s not a problem for fear of hurting someone’s feelings. That isn’t an excuse to be deliberately rude but rather recognising that the Patriarchy functions by isolating and belittling women.

The Daily Mail set Samantha Brick up to fail as Gok Wan does weekly in his “truss yourself up in some spanx, throw on some high heels that will damage your feet the same way Chinese foot-binding did for a millenium and pretend that make-up is what separates you from poor self-confidence”. Jeffreys doesn’t argue that wearing make-up is the same as plastic surgery or foot-binding but rather that they all exist on a continuum of woman-hating which makes women’s bodies the visible sign of The Patriarchy. What Wan perpetuates is those harmful Traditional Cultural Practices under the UN definition which, as Jeffreys points out, is generally only applied to non-Western practices despite labiaplasty in the “West” having the same consequences as female genital mutilation which is constructing female sexuality as only for the benefit for men by removing/ decreasing women’s pleasure.

We need to stop focussing on whether or not Samantha Brick meets the patriarchal-approved definition of physical beauty and start looking at the reasons why women who do not meet it are punished by becoming unfuckable. We need to stop celebrating breast implants which decrease sexual pleasure and the ability to breast-feed as a “good” thing when it is nothing more than self-harm by proxy. We need to start celebrating women for being women; for being strong, beautiful, incredible and so very intelligent. All that the Tale of Samantha Brick proves is that the Patriarchy hates women. Let’s stop buying into the Patriarchy’s discourse and make our own and be that very powerful Feminist armed resistance of women loving and supporting women.

One thought on “Gok Wan Redux: The Tale of Samantha Brick”

  1. Excellent article. My thoughts entirely. Beyond the idiocy of this episode there is a much more serious, sadder truth – that women are judged on their looks, that’s how society measures their worth and as long as this is the case the Patriarchy will always prevail.

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